Strategy & Objectives

Concept and design a new delivery system for Foundation Training’s new natural movement flagship program.

1. Program Name and Branding

Explore and design different identities and stylistic themes for a flagship multimedia program.

2. Curriculum Development

Help synthesize and refine existing programming; as well as mix in originally produced content – to form a holistic vision for a new digital wellness program.

3. Media

Shoot, edit, and stylize multimedia components for the digital curriculum.

Martin Reader

Growing tall and strong with a cover design concept in early project alpha.

Print and Digital Design

Concept and deploy existing programming assets in new digital environments.

Collection-Based Programming

Allowing users to bundle exercises together to form ceremonial / targeted sport integration training ‘lists.’

Seeing Bio-mechanics in Everyday Life

Foundation Training is a vital resource for people navigating through the landscape of natural pain relief. It helps people get back in touch with the way they are supposed to move.

Editorial Design, Composite Imagery, and Hero Photography.

Featuring Foundation Training Instructors in the Bonneville Salt Flats, USA.


Dr. Eric Goodman

Dr. Dustin DeRyke

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Tags: active daily living / better living / biomechanics / foundation / health / international programming / kinesiology / movement / natural pain relief / wellness